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Durban Sandshark

London 2012 Olympic Media Updates

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Kinda late to be joining these London forums. But there's still approximately two years to London's start. We already tapped into some things that we will reiterate and delve into more like the BBC's 5000+ hours of coverage for this endeavor. This September, NBC Sports president Dick Ebersol announced at the US Olympic Committee Assembly that NBC proper's coverage will increase by 25% with at least 200 hours in total. Coverage for the NBC sister cable networks will be by 100 hours more combined for London than for Beijing.

Nine Network already nabbed Australian supermarket chain Coles as the first prinicpal sponsor for its London 2012 coverage, reported from Switzerland as Nine picked up two Golden Rings Awards for its Vancouver coverage.

Hours ago, tourist body VisitBritain announced a partnership with NBC to "showcase Britain" that includes, among other things, promos on NBC to encourage Americans to travel to the UK. Precedent with NBC is already there as the network showed tourist commission ads from Spain and Australia leading up to NBC's coverage of the Games in those places.

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CTVglobemedia-Rogers Media's Olympic Consortium announces Coca-Cola as its first major broadcasting sponsor.

Canada's Olympic Broadcast Media Consortium Nabs Coca-Cola

I also heard from a couple of Brit customers at my retail job that the BBC will have Welsh-language coverage of London 2012. By the way, the BBC will actually broadcast 5800 hours of coverage. I'll delve more into that and others soon.

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I saw the NBC London 2012 logo yesterday on these forums in a separate thread here. I like it, but it's no surprise at all that Big Ben is prominent with the Union Jack in the background, icons of London Americans can instantly identify when thinking of it. Baron says it resembles a police badge. I can definitely see that, but I also think of a soccer club logo from overseas. Shape and all. Furthermore, I think we'll see the Olympic rings back on NBC as a bug on the one year countdown mark.

Looking forward to what CTV and its fellow members have cooking for their London 2012 broadcast logo. I'm thinking Big Ben again but in a different concept inside the circle. Will Nine and FOXTEL do likewise

Few months ago, I went over to Wikipedia and among the list was Sky Deutschland (formerly Premiere). And I thought, good, at least the Germans and Austrians will now have full coverage of events on TV instead of ZDF and ARD jumping and bouncing around events during their blocks. But the list has been revised greatly since. I do think Sky Deutschland will be a part of this for London though because its presence continues a trend toward getting as much complete or full Olympic coverage on TV as possible. For the World Cup, it aired lots of games, but it wasn't in Olympic-specific channels as it surely would be. We'll see.

Panasonic is one of the principal Olympic sponsors. So it's only natural that its DVCPRO HD video cameras and the P2 HD series will be used for the London 2012 Olympics broadcasts and digital recording, at least in the world feeds.

Panasonic DVCPRO HD Cameras Used for London 2012

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GM has been partnering with NBC as one of its primary sponsors since 2000, though it has aired commercials during the 1996 Atlanta Olympics. In January, NBC and General Motors agreed to extend their partnership for London 2012. After that, with the US Olympic TV rights up for grabs in a more wide open manner, who knows?

GM and NBC renew their Olympic broadcast sponsorship

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Highlights of Nine Network's official kickoff gathering to their promotion and eventual broadcast of the London 2012 Olympics with a British-themed atmosphere in Sydney. I wouldn't be surprised if Nine again gets exclusivity of live coverage of both ceremonies at the Olympic Stadium. With FOXTEL doing coverage too, Aussies won't ever have to complain about jumping from event to event with some exceptions and just stick to them from start to finish like they had to endure with 7 or even 10. Furthermore, I can expect the London 2012 Nine promos that are surely in the planning stages right now will use the same style and narration on London's Australian Olympians like there was in with Vancouver's.

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NBC's outlook into London 2012 narrated by Olympic primetime anchor Bob Costas

http://www.youtube.com/watch?v=bY0GAsQXskY

Highlights of Nine Network's official kickoff gathering to their promotion and eventual broadcast of the London 2012 Olympics with a British-themed atmosphere in Sydney. I wouldn't be surprised if Nine again gets exclusivity of live coverage of both ceremonies at the Olympic Stadium. With FOXTEL doing coverage too, Aussies won't ever have to complain about jumping from event to event with some exceptions and just stick to them from start to finish like they had to endure with 7 or even 10. Furthermore, I can expect the London 2012 Nine promos that are surely in the planning stages right now will use the same style and narration on London's Australian Olympians like there was in with Vancouver's.

NBC's outlook into London 2012 narrated by Olympic primetime anchor Bob Costas

http://www.youtube.com/watch?v=bY0GAsQXskY

Highlights of Nine Network's official kickoff gathering to their promotion and eventual broadcast of the London 2012 Olympics with a British-themed atmosphere in Sydney. I wouldn't be surprised if Nine again gets exclusivity of live coverage of both ceremonies at the Olympic Stadium. With FOXTEL doing coverage too, Aussies won't ever have to complain about jumping from event to event with some exceptions and just stick to them from start to finish like they had to endure with 7 or even 10. Furthermore, I can expect the London 2012 Nine promos that are surely in the planning stages right now will use the same style and narration on London's Australian Olympians like there was in with Vancouver's.

NBC's outlook into London 2012 narrated by Olympic primetime anchor Bob Costas

http://www.youtube.com/watch?v=bY0GAsQXskY

I screwed up big time on the first part regarding Nine. Here's the video:

I really, really screwed up big time and royally on Nine:

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You're right, Durban.. never too early for a London media thread. And since you brought up the NBC logo...

london-logo.jpg

It does kinda look like a police badge (I've heard that mentioned elsewhere), but otherwise I think it works.

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I lack the know-how to paste the images on my own time, since I don't own one myself just yet. There are plans soon though.

It was mentioned already on this thread here on these very boards from our very own Baron-Pierre IV. Kinda does resemble a cop badge, yeah.

At this stage, though we are getting a little stuff about the hours of coverage from the bigger media outlets and the rights awarded piece by piece, things are still being planned by the broadcasters. Though, as you say, it's never too early to speculate and ponder on this matter. Part of the fun. Next week, I'll speculate on how the Canadian Olympic Broadcast Media Consortium could broadcast the London 2012 Olympics to Canadians using Canadiansports' blog, among other things.

I almost drove myself crazy with my last thread trying in vain to upload properly Nine's London broadcast launch highlights. But here it is finally!

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Canadiansports, a fabulous member of these boards, wrote his still- very early projections of what the Canadian Olympic Broadcast Media Consortium could air for their London 2012 coverage in February when the London 2012 event and time schedule went up. What I will do regarding that is do it in a series. First off, I pretty much agree with him on a lot of suggestions and projections on where events will be aired and how things will be broadcast with other commitments like giving priority to Toronto Blue Jays games on Rogers Sportsnet and CFL football on TSN. I do expect many of the same gang from the Vancouver 2010 Olympic coverage to return, especially Brian Williams, Claude Maihlot, Rick Harp, Waneek Horn-Miller, Charles Clement, Rod Black, and Catriona LeMay Doan. Because of array of events, obviously more so than in Vancouver, there will be different and more analysts. Furthermore, depending on the events that Canada qualifies in, the TV coverage overall in team sports could be small, though it could . Now if Canada qualifies in basketball, perhaps more so in women than in men, we can see some games on perhaps TSN along with the popular Team USA matches. If that's the case for women's basketball, I can see someone like Stacey Dales, Tammy Sutton-Brown, or Bev Smith providing the color. If the Canadian women qualifies for water polo, I can expect to see Waneek Horn-Miller covering it.

When you read his blog entry on London, you'll notice, if you pay any significant attention to its Vancouver coverage like here, OMNI, APTN, RDS, RDS Info Sports, V, and ATN were not mentioned at all there, let alone the French channels. I strongly believe Canadians will actually get a major increase in the London TV coverage than what was originally planned back in 2007 in terms of hours, particularly in the multilingual networks. Problem is, how many languages will get a share of the London coverage this time around. Vancouver had 22, and I expect more this time. I will use what had occured in Vancouver as a guide for London. German and Spanish were unfortunately excluded for the Vancouver multilingual coverage, but OMNI says they could be there for London. To try to make it easier IMO, why not try to negotiate with Telelatino to be added on as an additional member to the family? It can certainly take care of the Olympic coverage in daily multi-hour blocks and emulate what Telemundo in the USA and Puerto Rico has done since 2004, so as to not competing with other languages for time. Telelatino's got experience in sports having covered the 2010 FIFA World Cup in both Spanish and Italian (Italy games only in the latter), and it would cater to the growing Latin communities across Canada, especially by covering soccer, boxing, basketball (involving the Spanish-speaking nations), gymnastics, swimming, volleyball, tennis, and track and field. And can even air before the official start with the soccer.

Speaking of Waneek Horn-Miller, she could also do double duty as the London host for APTN's coverage. In the English language and some Mohawk, if possible. Again, I can see many of the people involved in the broadcasting to return having got some experience in sports broadcasting back in the APTN Winnipeg studios calling the action live in front of the HD digital flatscreens like Harp, Charles Clement, and Beauregard. Or they could get some younger faces to call select sports after a crash course. With APTN's portion of the coverage, I expect more of the same structure with select events to air like in Vancouver, emphasizing the Canadian Olympians, and, when necessary, Aboriginal Canadian athletes. The languages will again be regionalized depending on the area from North, West, and East. I do expect there will be more hours overall of block coverage each in English, French, and Aboriginal languages, likely almost nonstop with time for news breaking the Olympic coverage.

With digital TV being incorporated before London in Canada, could we see those subchannels using Olympic coverage for the likes of OMNI, APTN, or ATN to fill in the languages not used in the flagship? It's a given that Cantonese and Mandarin Chinese will get used. OMNI may be probrably where the multilingual coverage could get a boost. It's gotta have room for perhaps Korean, Italian, Russian, German, Polish, Ukrainian, Greek, Portuguese, Arabic, Japanese, Filipino, Czech, Dutch, Swedish, among them for specific events.

ATN's coverage wasn't as known much in Vancouver outside of the general stuff--and it's on multiple languages each with its own channel. I can assume with its large South Asian communities across Canada like Vancouver, Toronto, Winnipeg, Edmonton, Calgary, Ottawa, and Montreal that ATN will focus on Olympic sports that have great appeal to South Asians like field hockey, track and field, swimming, tennis, weightlifting, wrestling, and basketball. Like with OMNI and APTN, the sportscasters on ATN there will improve in quality.

We don't know for sure how many exactly internet streams or any plans for what languages used for the streaming outside of English and French will be used. Vancouver's streams were 14. Surely, there will be an increase to at least double that with the number of sports. Yeah, live streaming will appear and hopefully and actually our best best for multilingualism options on each event. For on-demand streaming, I think CTV and Co. should do a better job at this with providing more hours than the 600 provided for Vancouver. This time hopefully being more sophisticated like using slo-mo, multi-camera angles, audio soundtrack options, HD or SD, widescreen, along with the multiligual options. Furthermore, don't do the 12-hour embargo for events on-demand. I would very much like to see CTV do some Olympic podcasting coverage and get heavily involved with the smartphones and smart TVs now being sold in Canada.

Both ceremonies, track events like the men's and women's 100m and marathons, women's all around gymnastics, men's gold medal soccer game, and the gold medal men's basketball game will be in multiple languages, I expect. I'll delve more into this later, more into the English and French coverages and back to them from time to time, including the technologies.

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Wow! Dick Ebersol just resigned yesterday from his NBC Sports President job. This certainly makes things with the US TV Olympics from 2014-2018 bidding intersting. It won't affect NBC's London coverage too much except for the leadership and a little of the broadcast structure, because that were part of Dick's fingerprints. Comcast won't allow NBC go on a splurge for the Olympics like it did under him (I'm speculating here). I'll delve more later next week, mostly on that thread about his resignation.

Sydney's talk radio station 2GB 873 AM secured the national commercial rights to perform the Australian radio coverage of the London 2012 Summer Olympics some time ago. Most of the main Olympics events involving Aussies where they perform well, like swimming, will occur during the Australian breakfast time, the most lucrative time for advertisers. Former Australian swimming medalist Nicole Livingstone is a part of thist radio station, but she would very likely take part in Nine's Olympic swimming coverage like she has for years.

I'm really intrigued with the proliferation of the smart TVs that are hitting the market over the last year. How widespread are they in many of the western nations, so that they can get apps from the networks that broadcast their rights to the Games? Will there some access to radio coverage to them as there already will be Internet and social network synergy? I know the BBC has something like that, which I will look into soon, regarding its iPlayer apparatus.

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Wow! Dick Ebersol just resigned yesterday from his NBC Sports President job. This certainly makes things with the US TV Olympics from 2014-2018 bidding intersting. It won't affect NBC's London coverage too much except for the leadership and a little of the broadcast structure, because that were part of Dick's fingerprints. Comcast won't allow NBC go on a splurge for the Olympics like it did under him (I'm speculating here). I'll delve more later next week, mostly on that thread about his resignation.

It absolutely could affect NBC's London coverage. If someone else is in charge, they could completely change the dynamic of how they cover the Olympics, not to mention that Comcast has a cable network they'd love to prop up with an event like the Olympics. You're probably right that Comcast/NBC won't be as aggressive in the bidding as they might have been with Ebersol, but don't think that means they can't still win it.

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I wished I could delve more about the Dick Ebersol resignation as I promised. But I got busy in this time span. Now that's over. However I since elected to deal with that at a later time, more so alligned with my thoughts on NBC's possible London coverage soon. Like, what kind of role will Versus, Universal Sports, and Telemundo will play in this? Will we see the return of the Olympic Basketball and Soccer channels from Beijing (I think we will)? How about their Internet plans? Will we go with the restrictive DIRECTV and Dish Network plans like we had with Vancouver? These are just some of the numerous questions we will ponder as time goes by

Don't get much stuff about Cuba regarding their Olympic television coverage. That in of itself is very interesting. Like to know it's history. What we do know it has been run on the state-run Cuban Institute of Radio and Television with Cuba Vision specifically airing it. London 2012 will be no different. I think there will be full ceremonies and all that with greater coverage towards the Cuban Olympians in the events they're in like in boxing, volleyball, swimming, weightlifting, wrestling, and track and field. I could be wrong about that. Just need the time to do research.

Just found out from Canadian Sports Media's blog when he spotted this interesting tidbit the other day on CTV that the beloved Canadian Official Olympic Media Broadcast Consortium (CTV, TSN, Rogers Sportsnet, RDS, OMNI, APTN, V, OLN, RDS Info Sports, ATN, CTVOlympics.ca, Sportsnet FAN 590 AM) announced its coverage of the 2012 London Olympics will be at least over 5000 hours of Olympics coverage:

London 2012

From Fall to mid-season, CTV has the best new programming covered. And then we turn our attention to Summer and the biggest event of the year.

London 2012 will be Canada’s greatest Summer Games ever, and Canadians can experience the action, emotion and exhilaration with more than 5,000 hours of coverage, led by CTV’s suite of media assets, including TSN and RDS. CTV will once again deliver the power of choice, giving viewers the opportunity to watch what they want, when they want and how they want.

Whether it’s on television, online or on the go, CTV’s unrivalled storytelling will bring Canada’s dynamic team to the forefront, as Canada is poised for its best medal performance ever at a fully-attended Summer Games. CTV’s robust digital viewing experience includes live coverage, highlights and full replays from the state-of-the-art video player featuring HD and PVR capabilities, as well as on-the-go viewing with mobile devices plus far-reaching social media integration that best serves Canadians’ evolving lifestyle and daily routine.

I'll add more thoughts on Canada's coverage soon.

Macau's TV coverage of the 2012 London Summer Olympics will come from China Central TV (CCTV) with all of the media platforms exclusively used by CCTV, providing a feed to it. Since Macau has a strong Portuguese heritage, it would be wise if CCTV made some Portuguese language coverage for this along with Cantonese and Mandarin.

Speaking of shared Olympic TV coverage in East Asia, both South Korea and that Stalinist amusement park nation to its north, North Korea, will continue to have Seoul Broadcasting System airing the Korean TV rights of the Olympics starting from Vancouver 2010 and up to Rio 2016. All that despite the fact SBS is a private TV network and both Koreas still have very strong political tensions.

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You know what? I'll actually discuss at least some of the slowly-emerging stuff regarding the CTV-led 5000+ hours of London 2012 Olympic coverage, the first time CTV is involved with the Summer Olympics since the 1992 Barcelona Olympics with Rod Black as the primetime host for the only time. When it was announced back in 2005 the Canadian Olympic Broadcast Media Consortium featuring CTV, TSN, Rogers Sportsnet, RDS, RDS Info Sports, V, APTN, OMNI, ATN, and OLN, projected plans were for the total TV coverage was to be for altogether 2391 hours. The projected breakdown at the time was to be this:

English hours--1756 with 352 from CTV, 304 hours on TSN, 903 from Rogers Sportsnet, and 197 hours out of OLN

French hours--550 including 201 from TQS (now V), 304 out of RDS, and 45 from RDS Info Sports

Multicultural languages hours--100, all from OMNI

It was almost the same amount of planned coverage from Vancouver (1767 combined TV hours there), though obviously London has more hours, all on the English portion. Now we know with the amount of events and the comparable numbers of media hours from the major nations in the Summer Games these days, that was not going be enough. Of course the deal did not actually include APTN, ATN, or Much Music, let alone the Internet streamings for more complete coverage, yet in their plans which displays a desire to make the coverage more multicultural. So I knew there was going to be an increase in TV hours. Almost all the networks here will get an increase in TV hours here for London than originally planned. I think Canada's Olympic media contribution for London will go 5200-5400 hours. So, it will be turn out to become more than double the 2005 planned hours with OMNI, APTN, ATN, and the Internet hours on CTVOlympics.ca and RDSOlympiques.ca.

What gets interesting for me is of the new TV channels emerging since the time of Vancouver, or in the case of TSN2, prior, and what kind of role would and could they play for London as part of the Canadian Olympic Broadcast Media Consortium. I'm talking about the likes of Rogers Sportsnet ONE, TSN2, and A Network, soon to be called CTV Two in time for the 2011-2012 fall TV season, as those become more national. TSN2 has already aired encore presentations of the previous night's primetime coverage of the Vancouver Winter Olympics on TSN, so it has an inside track on that. Those networks can get into a limited amount of Olympic TV hours daily to ease the burden of the anchor channels of CTV, TSN, and Rogers Sportsnet, particularly when the latter networks have the news, Toronto Blue Jays games, and CFL games. Then again, those events broadcast on our primetime come in during London's late night/early morning hours. Haven't heard any plans of a RDS 2. I look forward to see what the breakdown of hours the member networks will get allotted in the 5000+ hours. I'm intrigued how the multilingual channels TV hours will get allotted; it has to be an increase from the 100 hours on OMNI. APTN and ATN will each have to get an increase in Olympic hours for London since amending with a look at Olympic sports with great appeal to those communities like field hockey, shooting, and tennis. Along with aquatics, track and field, basketball, soccer, gymnastics, rowing, tennis, beach volleyball, volleyball, cycling, equestrian, triathlon, and wrestling, French networks like RDS and RDS Info Sports will likely have some focus on the Olympic sports that appeals to the French-Canadian audience like perhaps handball, which has some appeal in Quebec, along with where the Canadian Olympians could participate and medal. Like French-Canadian weightlifter Christine Girard.

I think the structure will be the same as it was in Vancouver with CTV and V acting as hubs for the big events holding "the best of the best", providing the key events and live coverage with the top stories and most significant events at any given time, like every Canadian medal won. And it will have live look-ins of Olympic events from the other channels, directing them to check them out in their entireties. The companion networks will hold key events from start to finish as extended coverage. More complete events and the programming that don't make the TV cut will head towards online through live streaming, likely far more than the 14 concurrent live streams from Vancouver, with live feeds from the networks and from the host feeds every second offering different kind of access, like with athletes that won't make the TV cut in Canada.

As far as the Internet is concerned there, I believe CTV Olympics will have at least 4000 hours of complete London Olympic coverage because I know, since Canada is not as all around in the Olympics sports as we are south of the border. For example, fencing is not as big in Canada with no bonafide Canadian Olympic medal contenders. It would be great to have options to include slow-mo, pause, multi-angles, audio soundtracks, and multilingual options (English, French, Cree, Dene, Mi'kmac, Polish, Cantonese, Mandarin, Ukrainian, Inuktitut, Spanish, German, Mohawk, Bangla, Punjabi, Hindi, Urdu, Italian, Gujarati, Korean). It would help with the languages that did not make it to Vancouver like German and Spanish. I wonder if CTV could emulate NBC in that there could be basketball and soccer channels. Much Music will very likely stay at home, though it could get the feed of the London Olympic concerts.

Also, I noticed on the CTV Olympics Facebook page there are some photos of CTV Olympic shoots of Canadian Olympic hopefuls like Perdita Felicien, Carol Hunyh, Mary Spencer, Sam Effah, and the synchronized swimming duo of Marie-Pier Boudreau Gagnon and Elise Marcotte. Surely there will be more Canadian Olympic hopefuls to be involved in this. Something tells me they are the start of a new batch of Believe TV promos to start CTV's London 2012 coverage campaign. Will we see the French language ones? Some of them may not be though since a few of them are for the Superbodies. London Calling already has profiles up like the aforementioned Girard and trampoline's Karen Cockburn already at TSN.ca's website. Furthermore, there was a recent CTV UpFront gathering to help promote the upcoming fall/winter 2011-2012 TV schedule that featured four Canadian Olympic medalists from Beijing.

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For the BBC, obviously London 2012 will be the greatest media project ever in its existence with the multitude of media platforms and technologies at its disposal from the Internet streams, TV, digital TV, HD, 3D, cell (or mobile, if you prefer) phone platforms, Freeview, iPlayer, smart interactive TVs, radio, smart phone apps, you get the picture. Just think back to a decade ago when things were just starting out technologically. British residents will get the whole enchilada this time around. 5000+ hours, every minute and every second of the Games will be recorded as it happens in every event. Before Interactive TVs hit, the BBC had 250 hours on BBC One and BBC Two. With Athens and Freeview's Red Button interactive arrival, the coverage jumped to over 1000 hours. And it just kept rising with the hours from Beijing with the Internet streams from Eurovision playing a significant role with 2500 hours. Meanwhile, the coverage on the two BBC channels stayed status quo at 250-330 together. Surely with this, the BBC is looking at social networking sites in their services in unique ways. Also, look for them to apply BBC iPlayer sports apps on the Playstation 3 and the Wii in terms of what they can do.

Ever followed what ZDF's and ARD's coverage of both the Winter and Summer Olympics? Whenever you looked at their TV schedules, those two channels would in their blocks of Olympic programming with the recent exception of those digital channels of EinsPlus, ZDFinfokanal, ZDFdocukanal, and Eins Festival, you would not get the entire events from start to finish, save for the 100m sprints in track or the men's gold medal volleyball, basketball, soccer matches, to give a couple examples. So apparently both (and Australia's 7 in Athens, Torino, and Beijing) continued on what the likes of NBC and CBC abandoned as they started using sister networks for coverage: bouncing around. On a previous list on Wikipedia for London 2012, Germany had Sky Deutschland as part of the London 2012 coverage. The list since was revised with that excised. If it becomes official that Sky Deutschland is part of the broadcast team, it would be great because Germans don't have to deal with jumping around the Olympic events coverage. It can emulate what FOXTEL, Sky Sport New Zealand, Nova Sport, and Supersport did with getting events in their entirties on multiple channels (at least 8 each for both SD and HD) with their own set of Olympic commentators at London's IBC. But if that happens, what would become of the ARD and ZDF digital channels' Olympic coverage. Chances are, they'll stay with no audio commentary at all like with Vancouver. Remains to be seen though how. It must be noted that DSF (now Sport1) did air a handful of events like a couple of Olympic ice hockey games in Torino.

Speaking of Supersport, I sincerely hope that SABC learned their lesson in how it debased the Vancouver coverage in just giving mostly the highlights daily and both ceremonies to not just in South Africa but across sub-Saharan Africa. I've already griped about this on the Vancouver thread, so I won't here. Granted, there is that YouTube Vancouver channel that showed the full events from start to finish for them and SABC had the sole media rights for up to London. But the best and most comprehensive coverage came on Supersport with just about every event beamed live and on tape, standard and HD. In some ways, it was perhaps understandable because the company was still finalizing its World Cup 2010 plans, the most ambitious project down there since the advent of television down there in 1976, something that Supersport abundantly showed too. I hope SABC right now is currently negotiating and eventually selling for the satelitte London Olympic rights to Supersport so that it can show for its multiple channels. For SABC Sport's part, just stick to the ceremonies, daily hours blocks of sports (4-7 each), and the highlights shows.

One thing I forgot to speculate on with Canada happens to be a new wrinkle on Canadian radio. The FAN 590 AM, a part of Rogers Sportsnet, did its part of the Vancouver consortium with 150 hours combined in association with radio stations across Canada (Corus Quebec radio had 50 radio hours to coincide with the 800 TV on the four French consortium outlets, including the daily APTN portions). About that new wrinkle: TSN recently launched its own radio flagship station in Toronto called TSN Radio 1050. What kind of role will it have, if any, for London, since TSN IS part of the Canadian Olympic Broadcast Consortium? With the Summer Olympics obviously having far more events than in the Winter, it could share in the coverage with stuff like basketball and some full events where Canada could get involved. We'll see.

I do anticipate that several of the personalities from FOXTEL's Commonwealth Games coverage from Tiffany Cherry, Matt Shirvington, Susie O'Neill, Daley Thompson, and Rachelle Hawkes will return for London. Perhaps Ruby Rose could commentate on BMX biking there like she did with snowboarding. FOXTEL will have to have at least eight channels each for HD and standard. That's double for Vancouver and Commonwealth. Will each channel have names for London areas like Vancouver did?

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Nine and FOXTEL took some grief from critics down in Australia from its Vancouver coverage and will no doubt be ready to do likewise when London hits. Sure it still is early for the details--we will get to look at them starting around early next year. Both Nine and FOXTEL would like to avoid the notorious jumping round of coverage like 7 used to do when it held the distinction as "Australia's Olympic Network" up to Beijing with all the bad press accompanying it and raise the standard of broadcasting from what they performed in Vancouver. The Roar has some suggestions as to how to improve:

--make the joint sportscasters on Nine Network/FOXTEL from the respective sports be spot on, educate the viewers as well as themselves on the Olympic rules and the Olympians they are covering

--have all or most Olympics events televised LIVE on free-to-air (Nine in this case), not just selected events

--no Dim Sum-like morning show like in Beijing, probrably can't happen anyway with competition like the big swimming events being in the Australian morning and would like to get those live

--don't be so Australian-centric in medal ceremonies, show them ALL (could eat up some time meant for other sports)

--interview and profile Olympians from other nations, not just Australians (will be hard because the nations' broadcasters get first dibs on them and time constraints)

--keep the Australian bias to a minimum

But wishes like these are more suited for FOXTEL with its array of programming, since Nine Network would like to maintain interest to the general Australian public in their coverage. So it will be Australian in its bias. Nine will cover, consequently, events with great Australian interest because many viewers down there are not quite Olympic junkies, just casual viewers. And will continue to do so. However, I do think Nine will air something like 20-24 hours a day devoted to the Olympics with minimal jumping. With FOXTEL getting involved, there's that option to see events truly from start to finish.

The Roar's Suggestions to Nine and FOXTEL for London 2012

Been thinking lately about how NBC Universal will divide the sports for its London 2012 coverage from each network. Will speculate soon

The Beeb commissions Mammoth and deltatre to produce live and innovative visual television broadcast Olympic graphics, as well as providing operating staff, equipment, and technical support for live and non-live Olympic events. Like to see how those will shape up

http://www.insidethegames.biz/olympics/summer-olympics/2012/13221-television-graphics-for-bbcs-london-2012-television-coverage-to-be-provided-by-deltatre-and-mammoth

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--make the joint sportscasters on Nine Network/FOXTEL from the respective sports be spot on, educate the viewers as well as themselves on the Olympic rules and the Olympians they are covering

--have all or most Olympics events televised LIVE on free-to-air (Nine in this case), not just selected events

--no Dim Sum-like morning show like in Beijing, probrably can't happen anyway with competition like the big swimming events being in the Australian morning and would like to get those live

--don't be so Australian-centric in medal ceremonies, show them ALL (could eat up some time meant for other sports)

--interview and profile Olympians from other nations, not just Australians (will be hard because the nations' broadcasters get first dibs on them and time constraints)

--keep the Australian bias to a minimum

Gee, now why do those complaints sound so familiar. Could be talking about NBC and we'd be seeing the exact same things, just replace "Australians" with "Americans."

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Gee, now why do those complaints sound so familiar. Could be talking about NBC and we'd be seeing the exact same things, just replace "Australians" with "Americans."

Yeah, sure does sound familiar to us Americans regarding our NBC coverage over the years. I remember reading back in 2000 how the Sydney 2000 coverage on 7 and C7 Sport was so jingoistic. Don't get it wrong to those who aren't aware: it really isn't about wanting to see our athletes perform well. Surely, there will be greater options for the globalism with the Internet and TV, so we no longer have that as an excuse, unless one can't afford the access.

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A little clarification (or assumption, if you will) pertaining to the CTV tidbit of the London 2012 coverage, the 5000+ hours is likely going to be combined among the English, French, and multilingual TV entities with English getting the majority share. The BBC will air 5000+ hours of its coverage on various platforms, though I don't see why CTV and company will not do the same for all of the languages. If it is largely reserved for the Internet streams, this could be where the 5000 hours could get in play. Still, something to ponder as we go along while awaiting more info.

I did a breakdown of the sports NBC's family of networks from Athens and Beijing a couple of days ago, under the current format, which I'll get to next time. Despite the expansion of TV hours from Athens to Beijing in terms of their respective TV schedules, NBC's Beijing coverage on TV in comparison, according to its schedule, failed to air judo, taekwondo, and sailing. All of which were on Bravo when it was a part of the Athens coverage. Of course, the NBC Olympics' website did provide them. We'll see with its London schedule.

Universal Sports just struck a multiyear deal with DIRECTV to become a part of the DIRECTV's sports lineup, effective in September with a free preview in August. What kind of role Universal Sports will play in the Olympic coverage for London, Sochi, Rio, and beyond is currently unclear. Actually, because Universal Sports is not a wholly-owned entity of Comcast-NBCU, it can't air Olympic footage itself during them. In Vancouver, it acted like a junior partner of sorts by showing Meet the Olympic Press, Olympic daily news/highlights/reviews and previews shows, medal ceremonies, and live updates with on-site commentary without direct coverage of the competition. So I expect more of the same in London. Much of the attention recently is actually towards these days to Versus, and of NBC's serious plans to rebrand it.

Surely the BBC, with its London rights, will seriously plan to have 3D Olympic coverage in movie theatres, like right now with Wimbeldon. And what kind of coverage would the Brits get in cinemas across the UK from the BBC like special tickets and access to catering like with CTV during Vancouver? Soccer, track, diving, swimming, basketball, and both ceremonies, for sure. Maybe both the BBC and CTV are exchanging ideas right now. Moviegoers can request an option for either standard or 3D in their viewing.

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Olympics chiefs approve Twitter use at London 2012

Athletes at the London Olympics will be allowed to blog and post on Twitter but could be thrown out if their musings breach guidelines.

Competitors may write only "first-person, diary-type" entries but should not act as reporters, International Olympic Committee (IOC) guidelines say.

All social media activity must respect the Olympic Charter, which bans political demonstrations.

Postings deemed to be for commercial purposes will not be permitted.

The guidelines, which were highlighted by the Australian Olympic Committee on Monday after initially being published on the IOC website, explain that the IOC "actively encourages and supports athletes... to take part in 'social media' and to post, blog and tweet their experiences".

But the IOC cautioned that the accreditations of "any organisation or person... may be withdrawn without notice" if its guidelines are breached.

2012 social media etiquette

Continue reading the main story

Postings must:

* "be dignified and in good taste"

* "not contain vulgar or obscene words or images"

Source: IOC

Athletes will be able to upload still photographs taken at venues - a practice which was mostly banned in Beijing in 2008 - but will not be allowed to sell or distribute them for other purposes.

The broadcast of video and audio taken inside Olympic venues will be banned but athletes may post videos taken elsewhere.

Athletes will not be able to use the official Olympics symbol, and any reference to the word "Olympic" must be factual and "not associated with any third party or any third party's products or services".

Internet domain names and URLs including the word "Olympic" or "Olympics" will not be allowed either, unless approved by the IOC.

The perils of Twitter postings made headlines in June when there was a very public disagreement between triple-jump world champion Phillips Idowu and the head of UK Athletics, Charles van Commenee.

Idowu angered Van Commenee by using the micro-blogging site to reveal he was pulling out of the European Team Championships.

Van Commenee responded by saying that "these things are done personally, there are certain channels you have to follow".

http://news.bbc.co.uk/sport2/hi/olympics/london_2012/13927076.stm

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...And now, straight from our buddy here on these boards, Canadiansportsfan, the CTV Olympics London 2012 logo! Nice, isn't it? Interestingly, we are not yet seeing this logo at CTV's website, on its press releases, TV promos, or even on its Facebook page. No surprise that it's the same structure like Vancouver's with the maple leaf, only it morphs to the Union Jack, the only commonality to NBC's logo. After all, Britain birthed Canada and are Commonwealth members. He plans to reveal more Olympic coverage and other Olympic-themed thoughts as we get to the one-year mark to London 2012 in July and on to London itself from his blog. Looking forward to read them all! :)

ctv-olympics.png

Brian Williams, Catriona Lemay Doan, James Duthie, Rod Black, Holly Horton, Darren Dutchyshen, Michael Landsberg, Jennifer Hedger, Evanka Osmak, Richard Garneau, Dave Randorf, Don Taylor, Claude Mailhot, Martine Gaillard, Brad Fay, RJ Broadhead, Rod Smith, Pierre Houde, Jean Page, Chantal Machabee, Sara Orlesky, Stephane Langdeau, Jaime Campbell, Claudine Douville, Rod Faulds, Frederic Plante, Gino Reda, Katherine Dolan, Jay Onrait, Michel Lacroix, Farhan Lalji, Daniel Aucoin, Louis Bertrand, Denis Casavant, and Michel Y. Lacroix will all return, I expect. The analysts who will team up with them will be interesting. I can see some examples. 1996 gold medalist Donovan Bailey can provide the analysis on the track with maybe Greg Joy on the field events. If Canada doesn't qualify for men's basketball, national team coach Leo Rautins would act as their Doug Collins. For the women's games, if not current coach Allison McNeill, perhaps Stacey Dales or Bev Smith. Women's water polo could have Waneek Horn-Miller, who may actually serve double duty as the London host for APTN along with that. For any wrestling, I can see Daniel Igali. For the pool, I can look at among Joanne Malar, Mark Tewksbury, Alex Baumann, and Annie Ottenbrite. For synchronized swimming, Sylvie Frechette can be called on, though it's more likely she could do that post for RDS/RDS Info Sports/V(TQS) on the French portions. Since Elfi Schliegel works south of the border, despite being Canadian, for NBC's gymnastics coverage, the CTV team may go with Stella Umeh, Lori Fung, and Kyle Shewfelt (don't know if he's still competing). Women's soccer can turn to Charmaine Hooper or, far more likely, the recently retired Kara Lang, who's currently doing the CBC/Rogers Sportsnet's coverage of the 2011 FIFA Women's World Cup with Gerry Dobson and Craig Forrest right now. Men's soccer may turn to Pat Onstead, Bobby Lenarduzzi, Carl Valentine, (provided if thier Vancouver Whitecap duties don't stop them), Frank Yallop, or Paul Peschulido, among others. Williams and Lemay Doan are already going to be for both ceremonies. For men's boxing, Lennox Lewis, who won for Canada gold in 1988, could very well be a surprise. I don't know ehere Sean O'Sullivan's whereabouts are. Michel Fervac-Larose, a noted extreme sports caster can provide the BMX biking Olympic call on RDS reteaming with Benoit Ouellette. Diving on RDS/V can have Anne Montimity with her analysis, unless the English portions get her first.

A couple of people I'm not certain about lies with CTV National News anchors, Lloyd Robertson and Lisa Laflamme. I can assume both will be there in London with Robertson doing both ceremonies with Williams, so he can have a role. It's the new CTV National News anchor Laflamme that I'm not certain about yet. She was a co-anchor on CTV Olympic Morning and likely won't do that in London with her new job. I do think that, if CTV wants, have their news set in London to allow Laflamme to be a part of it. Tamara Taggart may be a part of the reporting team for London. Dan O'Toole, Sean McCormick, and Onrait can repsie their Sportsnet Connected and Sportscentre roles for London. James Cybulski could be there along with Marci Ien, Beverley Thompson, Jeff Hutcheson, and Seamus O'Regan. There will be some fluff entertainment pieces, so perhaps we could see the eTalk people, mostly at prime time or late night. For the French coverage, Marc Labrecque and Anik de Repentigny can return as reporters for London on the RDS networks.

Largely speculation for now, which is very interesting north of the border. Now where are those London 2012 "Do You Believe" vignettes?

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...And now, straight from our buddy here on these boards, Canadiansportsfan, the CTV Olympics London 2012 logo! Nice, isn't it? Interestingly, we are not yet seeing this logo at CTV's website, on its press releases, TV promos, or even on its Facebook page. No surprise that it's the same structure like Vancouver's with the maple leaf at the bottom seemingly rising like a sun, only it morphs into the Union Jack, the only commonality to NBC's logo. After all, Britain birthed Canada and are Commonwealth members. He plans to reveal more Olympic coverage and other Olympic-themed thoughts as we get to the one-year mark to London 2012 in July and on to London itself from his blog. Looking forward to read them all! :)

ctv-olympics.png

Brian Williams, Catriona Lemay Doan, James Duthie, Rod Black, Holly Horton, Darren Dutchyshen, Michael Landsberg, Jennifer Hedger, Evanka Osmak, Richard Garneau, Dave Randorf, Don Taylor, Claude Mailhot, Martine Gaillard, Brad Fay, RJ Broadhead, Rod Smith, Pierre Houde, Jean Page, Chantal Machabee, Sara Orlesky, Stephane Langdeau, Jaime Campbell, Claudine Douville, Rod Faulds, Frederic Plante, Gino Reda, Katherine Dolan, Jay Onrait, Michel Lacroix, Farhan Lalji, Daniel Aucoin, Louis Bertrand, Denis Casavant, and Michel Y. Lacroix will all return, I expect. The analysts who will team up with them will be interesting. I can see some examples. 1996 gold medalist Donovan Bailey can provide the analysis on the track with maybe Greg Joy on the field events. If Canada doesn't qualify for men's basketball, national team coach Leo Rautins would act as their Doug Collins. For the women's games, if not current coach Allison McNeill, perhaps Stacey Dales or Bev Smith. Women's water polo could have Waneek Horn-Miller, who may actually serve double duty as the London host for APTN along with that. For any wrestling, I can see Daniel Igali. For the pool, I can look at among Joanne Malar, Mark Tewksbury, Alex Baumann, and Annie Ottenbrite. For synchronized swimming, Sylvie Frechette can be called on, though it's more likely she could do that post for RDS/RDS Info Sports/V(TQS) on the French portions. Since Elfi Schliegel works south of the border, despite being Canadian, for NBC's gymnastics coverage, the CTV team may go with Stella Umeh, Lori Fung, and Kyle Shewfelt (don't know if he's still competing). Women's soccer can turn to Charmaine Hooper or, far more likely, the recently retired Kara Lang, who's currently doing the CBC/Rogers Sportsnet's coverage of the 2011 FIFA Women's World Cup with Gerry Dobson and Craig Forrest right now from Germany. Men's soccer may turn to Pat Onstead, Bobby Lenarduzzi, Carl Valentine, (provided if thier Vancouver Whitecap duties don't stop them), Frank Yallop, or Paul Peschulido, among others. Williams and Lemay Doan are already going to be for both ceremonies. For men's boxing, Lennox Lewis, who won for Canada gold in 1988, could very well be a surprise. I don't know ehere Sean O'Sullivan's whereabouts are. Michel Fervac-Larose, a noted extreme sports caster can provide the BMX biking Olympic call on RDS reteaming with Benoit Ouellette. Diving on RDS/V can have Anne Montimity with her analysis, unless the English portions get her first.

A couple of people I'm not certain about lies with CTV National News anchors, Lloyd Robertson and Lisa Laflamme. I can assume both will be there in London with Robertson doing both ceremonies with Williams, so he can have a role. It's the new CTV National News anchor Laflamme that I'm not certain about yet. She was a co-anchor on CTV Olympic Morning and likely won't do that in London with her new job. I do think that, if CTV wants, have their news set in London to allow Laflamme to be a part of it. Tamara Taggart may be a part of the reporting team for London. Dan O'Toole, Sean McCormick, and Onrait can repsie their Sportsnet Connected and Sportscentre roles for London. James Cybulski could be there along with Marci Ien, Beverley Thompson, Jeff Hutcheson, and Seamus O'Regan. There will be some fluff entertainment pieces, so perhaps we could see the eTalk people, mostly at prime time or late night. For the French coverage, Marc Labrecque and Anik de Repentigny can return as reporters for London on the RDS networks.

Largely speculation for now, which is very interesting north of the border. Now where are those London 2012 "Do You Believe" vignettes?

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That last post I made is the more accurate one with additional stuff posted from the one right above it. What happened was, the computer processing was so slow on the public computer I was using that, to make it faster, I wound up apparently double posting.

Those posts about the CTV London 2012 thoughts. Just more than a year's away we just got new Olympic webpages for London days ago with the new London broadcast logo from CTV Olympics and the French language one from RDS Olympiques. I'm thinking the background illustration will serve as part of the intro for the Canadian London Olympic coverage with the profile of the maple leafs from Vancouver back.

On its CTV Olmypics Facebook page, you can spot new photo shoots starring Canadian Summer Olympians. Surely they would have to be the commercials coming up with Donald Sutherland narrating. Clara Hughes is a part of this in cycling. RDS meanwhile doesn't have the London logo up on its Facebook page yet but will soon.

BBC TV and Radio have big plans as we get to the one year mark for London with a slew of special programming on the whole day on both platforms from various areas with that concert, being at the Aquatics Centre, and a little something about unveiling of the London medals. And it will be multilingual in coverage on the radio too.

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That's nice of RobH to appreciate my thread of London Olympic Media Updates! Thanks, RobH! :)

First big development in FOXTEL's London plans in a long while since the proposed amount of TV hours and channels a couple of years back. FOXTEL seems to have a team of Olympic Ambassadors in place with multiple medals between them at Olympics Day. The front London broadcast logo is likely will be it for FOXTEL.

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Those aforementioned CTV/RDS Olympic websites are of course still works in progress with not much to see at the moment. But little by little we will see some stuff add on to them, which will be very interesting as we all will expect. In the meantime CTV has set up profiles of Canadian Olympic hopefuls under the London Calling heading on its website that was originally on TSN's interim Olympic sports section. Don't be surprised to see these Canadians spotlighted for the "Do You Believe?" CTV promos. And, if there were no French versions to that from Vancouver, as there should have been, London would be a great way of making up.

You just have to expect that the background artwork for London has to be the future intro for the Canadian TV London Olympic intro like Vancouver having portions of the seemingly crystal-like maple leafs and the swirls and small flames with red-clad Canadian Olympians in various sports performing in front their flag-waving Canadian fans. It would be no different presentation-wise for London.

Next Monday, Canadiansports plans to commentate on his brilliant blog which commentators will get to do what sport with the following Wednesday he will speculate what the TV schedule could like for the Canadian coverage, as he spends parts of three weeks dealing with the Olympics as a major Olympic junkie like us here. Looking very forward to see what he will write! I'm assuming the Olympic Primetime portion hosted by Brian Williams will serve as the daily highlights package and encore presentations with some news since our primetime is late night over in London, a strategy that NBC would utitlize. Also, Mark Tewksbury is out as a CTV swimming commentator for he's the Canada Chef de Mission for London. Maybe Byron MacDonald could get snatched by CTV for London if not Steve Armitage for the CBC. I just remembered Mike Smith, the former decathlete who did some CBC Olympic track and field. So he could work for CTV in this if he's still around.

SuperSport South Africa is airing an Olympic series as they did for past Olympics--on I think on SS5, I'll check it again--called The Road to London. Right now, it is on its 15th episode this week, I think.

BBC Radio, knowing its far and multilingual reach around the world, is bound to cover the Olympics likely with BBC Radio 1 and BBC Radio 2 possibly. I strongly believe the range of languages BBC Radio offers will likely put the languages offered from Canada to shame. I'm thinking at least 45 languages of Olympic coverage and news from them like Turkish, Arabic, Spanish, Persian, and Chinese. Definitely something to look into more as we closer. However with the British government's cuts into the BBC Foreign Language Service shutting down 14 languages for radio like Russian, Albanian, Portuguese (African), Hindi, Macedonian, Serbian, and Cuban Spanish, there won't be as much as hoped though, especially with a lot of ex-pats living in London from a lot of those nations would like to hear some coverage in those languages. There will be online and podcasts in those languages but it won't be the same in that they won't get the call on radio, for example.

For the London coverage next year, NBC Sports filmed the Wenlock Olympic Games likely as a piece perhaps for track and field. Even the Japanese and Brazilians are courting the organizers for this in theirs.

http://www.independent.co.uk/sport/general/athletics/true-olympic-spirit--alive-in-town-that-created-the-games-2311696.html

Last year BCC World Service announced an innovative series on multiple platforms called 2012 World Olympic Dreams focusing on a diverse array of athletes from all the world in various sports like Usain Bolt, MC Marykom, Olga Kharlan, Nader el-Masri, Emily Seebohm, Jehue Gordon, and Shawn Johnson--25 of them all. Hosted by legendary British rower Matthew Pinsent.

http://www.modernghana.com/news/286109/1/the-bbc-announces-ambitious-london-2012-world-olym.html

http://www.bbc.co.uk/pressoffice/pressreleases/stories/2010/04_april/19/olympic.shtml

BBC's World Olympic Dreams website

Guess this will be it here until we officially get to the one-year countdown mark when the big networks worldwide will make public more general Olympic broadcast plans.

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Guess this will be it here until we officially get to the one-year countdown mark when the big networks worldwide will make public more general Olympic broadcast plans.

Guess not! Gonna have to amend that one.

Canadiansports on his blog really started his his 10 point CTV London Olympic speculation this week instead of next week because he's going to be busy. I'm definitely on the commentary for this one with my speculative feedback. For me, it's hard to disagree with his thoughts.

--He's through with the "I Believe" song (or "J'Imagine" in French") and prefers something along the lines of what the CBC used in theirs ("For the love of God, don't bring back "I Believe"), (not even the bumper theme?); it's been inside his head since it hit his consciousness over a year ago. I, on the other hand, like it. Maybe it's because I'm a Yank, and I don't hear it as much while we still have the Bugler's Dream. If the Canadian Olympic Broadcast Media Consortium decides to go another direction for a song, let's preferably find a memorable one performed by a Canadian. Something tells me, if retained, "I Believe" could get a modfication like the CBC does with its old Olympic theme to suit the music of the host nation

--would like to see Stephen Brunt used more, if not daily how about weekly on his thoughts of the London Olympics

--I agree that the best Canadian sportscasters available from the consortium should be out in London instead of just Toronto Blue Jays games and CFL matches and use them well in their involvement. Plus, all the commentators should be on-site too while allowing some hosts at the Toronto studios.

--I do expect there will be concerts in London during the Olympics; London is such an important center for pop music for many decades. CTV could get involved with the airing of the concerts during the primetime coverage, or more preferably, late at night. MuchMusic could go for the extensive version, and I do think this time those "fluff reporters" will be kept at home. He adds that since-promoted sportscasters should remain as effective sideline reporters like Farhan Lahji, Ryan Rishaug, James Cybulski, Sara Orlesky, and Louis Jean and that get the right people on the broadcast team to host the coverage. He strongly pitches for Gino Reda in this case for TSN's portion.

--he thinks streaming would be exactly like the CBC's in 2008: with, where possible IOC feeds with no commentary, TSN, CTV, Sportsnet, and RDS feeds streamed. I would suggest a multilingual option with to click for coverage with no commentary, BBC stuff, CTV/TSN/Rogers Sportsnet, RDS, Italian, German, Arabic, Italian, Portuguese, Russian, Spanish, Cantonese, Mandarin, Korean, Filipino, Japanese, and multi-camera angles, etc. I'll discuss this in the future. Furthermore, interactivity would get more extensive, especially with social networking rapidly establishing itself

--if suitable Canadians aren't to be found for local London coverage, he says, turn to the BBC commentators. For sports like team handball and judo, I can see where this can come into play, where Canada hasn't been significant in those events in recent times (except maybe in Quebec, where some sports are more popular there than in the rest of Canada; RDS might do some team handball, for example)

--don't expect TSN2, RDS2, Rogers Sportsnet ONE to offer live London coverage, though they might end up doing so. It's expected Blue Jays and CFL games could head to Sportsnet ONE and TSN2, respectively, with the US Open Championship, if not Olympic coverage. With so many hours coming up for London, ideally those would be good places for other, not-huge-to-Canada Olympic sports. Could emulate what SBS did in Australia for their portion of coverage in Athens and Beijing.

I just don't think NBC's anchor coverage will go live with some exceptions. NBC Primetime Olympics, likely with CTV will just be daily highlights and coverage stuff since London will be late at night. It's when NBC heads into the late night portion is when things get interesting. We might get some live stuff, and maybe preempt the primetime encore presentation in a few cases. Daytime coverage will have at least some live stuff; it's the sister networks of MSNBC, CNBC, USA, and Versus where the live stuff really will be for numerous hours in the day. I'd be curious as to what sports will officially go where. I do expect a return of the Olympic Basketball and Soccer Channels from Beijing. DIRECTV surely does have some plans for London.

Over in New Zealand, the IBC's completion in London signaled the right time for SKY Sport NZ to announce there will six event specific Olympic channels, two more than what TVNZ offered during Beijing, with a montage channel to select the ones Kiwis want to see from a range of different categories, say, Sky Sport 4-9 (Channels 131-136). An Olympic News Channel is likely to return. If I recall correctly, SKY Sport NZ will air over 4000 hours from London.

Don't ever think social networking isn't a part of this thread! Oh no! NZ Olympic Team's Facebook page, you can select which NZ Summer Olympic uniform you'd like the best. There were some good ones. This Olympics coming up you'll also see a retro NZ Olympic badge for London, inspired by the logo from London to Rome. Plus, there are blogs from potential Kiwi Olympians and thoughts from famous New Zealanders, not just athlets, on when were they most proud to be New Zealanders with the NZ Olympic Team.

In fact, social networking along with You Tube of course will play a greater role in London. Look for You Tube to create with the IOC an Olympic channel for London in the days leading up to the pre-Opening Ceremony soccer matches with events in their entireties.

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The media centre is looking much nicer now it has been finished. Love the ventilation ducts showing outside against the garden foreground. A lovely contrast. This was the building I was most worried about looking dull and boring. Not any more.

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Apologies if this has already been posted. I did a search and could not find the original broadcast centre thread anywhere.

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