San Francisco 2012 Launches New Bid Campaign
San Francisco 2012 has unveiled a new campaign, the “Bridge to the Future”. The campaign will include TV public service announcements, outdoor public transit advertising and a new Web site to educate and energize the people of the Bay Area prior to the USOC’s candidate selection.
The new Web site will include public service announcements, San Francisco’s 2012 bid, a high-technology Olympic Village “fly-through” presentation, the Ring of Gold venue map and more new features – combined with easier access to information about San Francisco’s bid.
According to a new poll 91 per cent of registered votes say that the Bay Area should support the 2012 bid, 88 per cent favour hosting the Games in the San Francisco Bay Area, 84 per cent would definitely or probably attend the events of the 2012 Games and 54 per cent would express definite or possible interest in volunteering for the 2012 Olympic Games.
Anne Cribbs, President and chief executive officer of the Bay Area Sports Organizing Committee said, “the incredible levels of support for our bid throughout the region send a powerful message to the United States Olympic Committee that the people of the San Francisco area overwhelmingly want and welcome the 2012 Olympic Games”.
She added, “The Bay Area’s enthusiasm and support for our bid provide a huge boost as we enter the final weeks of our campaign to be the U.S. Candidate for the 2012 Olympic Games. It’s a strong wind at our backs that will lift us up and inspires us to achieve for the San Francisco Bay Area in Colorado Springs on November 2nd”.
Meanwhile, the Bay Area Sports Organizing Committee and the local directors of the Federation of Gay Games are joining in a fund-raising and promotions effort.
The two groups plan to sell 2012 San Francisco pins. Proceeds will be split between the Gay Games and the local BASOC. Write or read comments about this article
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