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Moscow "Will Set Standard" For Youth Olympic Games Says Director

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Only months after the Sochi won the hosting rights for the 2014 Olympic Winter Games after coming from behind with an unprecedented aggressive marketing campaign – it seems the Russian Olympic Committee intends to do the same with Moscow.

Moscow is bidding for the first ever Youth Olympic Games to be held in 2010, an event that was approved at the same International Olympic Committee session where Sochi claimed its victory.

“We are not only capable – we can set the standard for other cities” said Alexei Sorokin, Director of Strategic Development for the Moscow bid committee in an interview with GamesBids.com

The IOC has developed strict bidding rules for these Games in an apparent effort to control spiraling Olympic bidding and organization costs and perhaps to allow smaller cities to compete for this edition. Bids can propose only existing venues that require no new construction and bid marketing campaigns must be limited – committees are not even permitted to create a unique logo.

On the surface, Moscow seems ideal having several existing venues (some as a legacy from the 1980 Olympic Games) and recent plans and bid experience from the 2012 Olympic bid campaign. With Sochi preparing to host in 2014 Moscow will have to wait several years to bid again for the Summer Games.

Sorokin doesn’t believe that preparations for Sochi will interfere with the organization of the Youth Olympics.

“One event can help the other event. The budgets are different and the seasons are different.

“Moscow has a very strong bid, a great story to tell and we’ll do our best to tell it to the world. Moscow has in every aspect what the IOC has in mind.”

Proposals are due into the IOC this Friday – until then Moscow officials are keeping many details confidential.

“We have a very ambitious program for the IOC. All sports are in place and in impeccable fashion. Our intent is to make not just Games but great festivities for youth” Sorokin said.

Moscow is competing against nine other cities, two of which have hosted recent Olympic Games – Athens and Turin. These three cities along with a strong bid from Singapore seem to be the early contenders in this race. The bids will submit their proposals by October 26 before the IOC selects their finalists on November 12 and conducts site visits in December. IOC members vote for the winner in February. Write or read comments about this article

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